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THE DIGITAL AD STRATEGY

An ongoing partnership designed to maximize ad performance across strategic channels

CLIENTS FEATURED IN:

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What is The Digital Ad Strategy?

The Digital Ad Strategy is an ongoing partnership focused on maximizing your returns across the most effective platforms.


Every ad strategy is backed by intensive research, then followed with thorough and analytical A/B split testing.


We maintain complete transparency, so you understand the logic and intent behind every choice.


The result is a refined system that consistently attracts your most valuable clients.

THE DURATION

the investment

6-8 Weeks

starting at 3000 usd

Our Process

03. Onboarding & Preparation

We provide a central Client Portal to manage your project timeline and brand assets. This hub keeps every detail organized so our team can begin the design process with a clear plan and all the necessary data.

02. Discovery & Consultation

IF selected, We start with a strategy call to define your goals and audience. Once we agree on the plan, we sign the contract that secures your project on our calendar.

01. Submit Application

IF selected, We start with a strategy call to define your goals and audience. Once we agree on the plan, we sign the contract that secures your project on our calendar.

04. Research & Strategy

We research what's working for your competitors, what's worked for us in the past, and form a comprehensive strategy to give you the best ROI possible. We present the findings and strategy to keep you informed throughout the entire process.

05. Design & Launch

We build the ad campaigns and design the associated creative elements. All photography and copy are custom to your brand using the insights backed by research. Once you approve, we launch the ad campaigns.

06. Review & Refinement

After your campaign starts, biweekly or monthly analytics calls will be held to report results. From there, ongoing A/B testing is employed to ensure your campaigns have the highest ROI.

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The Deliverables

01

campaign strategy and channel selection

Our campaign strategies revolve around the best channels to target your highest paying customers.

02

Ad Creative and Copy Variations

Every campaign is tested using multiple creative and copy variations to discover the best performing angles.

03

Tracking and Attribution Setup

Backend tracking and attribution setup ensures we track every conversion.

04

Audience Persona and Targeting Map

We map every potential customer and their tendencies to ensure accurate targeting.

05

Custom Landing Page Design

We customize every landing page using conversion rate optimization strategies for maximum performance.

06

Performance Dashboards and Reporting

Our performance dashboards and analytics reports keep you informed about results.

07

Optimization and Scaling Strategy

Every campaign is actively monitored and A/B split tested to maximize performance.

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WHAT CLIENTS SAY

Duso Digital is awesome.  They designed and just completed our new website, and they easily exceeded our expectations.  Liam and Victoria are professional, responsive, and working with them is a pleasure.  Duso Digital is also helping us with some digital marketing.  We are very excited for the results.  100% highly recommend.

JIM GIANGRECO

WHAT CLIENTS SAY

I have been starting, running, and selling companies for over three decades. After working with hundreds of top shelf people, I can say without reservation that Liam Dubeau and Victoria Sousa are some of the most exceptional individuals I have ever worked with!

CHARLIE BILLARD

WHAT CLIENTS SAY

Exceptional service, extremely knowledgeable, highly recommend!

JARED PEREIRA

WHAT CLIENTS SAY

Duso Digital is my go-to when it comes to digital advertising, logo creation and marketing. The goal is always to find someone who cares about your business as much as you do. That is what I found with Liam and Vicky.

JENNIFER RAMOS

WHAT CLIENTS SAY

I can first-hand admit that working with Vicky is an absolute game-changer for a business. Her unmatched creativity, masterful talent, and genuine commitment to your success not only makes the process smoother, but better than you could’ve imagined. I’ll forever walk away more than satisfied in my experience with Vicky.

SHAWN LAWLOR

WHAT CLIENTS SAY

My first time working with Duso Digital came with a very high pressure job, for a very high priority client. I am beyond impressed with the quality of their work, and the professionalism they presented. They both show an incredible work ethic that amplifies a client first focus. I cannot wait to see what they can accomplish for me in the future.

SEAN NELSON

WHAT CLIENTS SAY

Liam and Vicky did excellent work for my company. They truly take the time to walk you through their process and keep you updated throughout. Looking forward to working with them again down the road.

NICK COTE

WHAT CLIENTS SAY

I can’t recommend Duso Digital enough. They kept us in the loop every step of the way and produced results that exceeded the goals for our website! Professional, efficient, and a pleasure to work with!

KYLE BURTUCCI

WHAT CLIENTS SAY

Vicky and Liam are great to work with. They deliver great quality work and are very responsive.

AMEERAH HUIEWHITE

WHAT CLIENTS SAY

They were incredibly easy to work with; great listeners, creative thinkers, and super customer focused. Vicky and Liam have a unique skill set, a combination of creativity and practical business acumen! I wouldn’t hesitate to work with them again; great partners and great business people.

ELLEN WILSON

Essential Answers to Essential Questions

Let's Build Something Extraordinary.

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